Catching up with Aaron Ross after his presentation at the ASLA Annual Meeting and Expo, the following Q&A explores the session "Serious Fun: How Tech Companies Are Using Landscape Architects to Attract Talent." Ross represented BNIM and was joined by Renee Bihan, FASLA, SWA Group and Steven Spears, FASLA, Design Workshop, Inc. The session covered BNIM's Pacific Center Campus project, examining how design can appeal to human nature to attract and retain the best tech talent through integrated work environments.
The following editorial is the first in a series of writings that explore BNIM’s human-purposed approach to design grounded in a project called designing practice; the subsequent posts delve into BNIM’s process and culture through individual reflections.
Petersen Studio + BNIM is one of 10 semi-finalists in the Pershing Square Renew competition to establish a design partner in re-envisioning Pershing Square — L.A.’s oldest park in the heart of DTLA — into the city’s town square.
As part of the public process, each of the entries is online inviting everyone to leave feedback and comments — and share the entries.
On the first Saturday in December in the year 2000, I was unpacking boxes in our then-new offices in the Power and Light Building when the phone rang. It was John O’Brien, artist and gallery owner, demanding that I stop what I was doing and walk down to his gallery at 19th and Baltimore. I knew John as a neighborhood leader when our firm was asked to develop a plan to guide the transformation of the Union Station Warehouse District into the emerging unique artist and art gallery culture that Jim Leedy led and cultivated.
Sometimes the universe conspires to present a course of action that is so obviously synergistic that it cannot be ignored. BNIM’s engagement with Human-Centered Design is one such occurrence. Synergistic because it ultimately led to the opening of a Youth Enrichment Center in one of Des Moines most underserved communities.
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